Case Wins
We have beaten.
the giants.
When India’s largest corporations have come knocking, our drafting has held the line. Eighteen years of practice. Founder-led strategy. A record that speaks for itself.
18+
Years of practice
1500+
Filings handled
100 %
Founder reviewed
0
Paralegal handoffs
vs
ITC Limited
Trademark Opposition
Outcome
Mark proceeded to registration.
The Matter
Successfully defended a small Indian manufacturer against a trademark opposition filed by ITC Limited. The matter involved phonetic similarity claims across a contested product category — one where ITC’s legal team had a strong precedential advantage going in.
What won it
Evidence-based drafting that systematically dismantled the phonetic similarity claims. Class differentiation analysis and prior use evidence formed the backbone of the counter-statement.
vs
Puma SE
Trademark Opposition
Outcome
Opposition dismissed.
The Matter
Represented an MSME apparel brand against a formal opposition from Puma SE. The opposition relied on likelihood of confusion across goods classification — a broad claim that required precise legal and commercial counter-argument.
What won it
Demonstrated absence of likelihood of confusion through goods classification analysis. Successfully argued the matter through hearing, resulting in full dismissal of the opposition.
vs
Multinational FMCG Major
Brand Defence
Outcome
Brand retained. No settlement paid.
The Matter
Defended a regional snack food brand that received a cease and desist from a multinational FMCG company. The threat was broad and the pressure was significant — the client had received demands to rebrand entirely.
What won it
Detailed prior use evidence and class differentiation analysis. The response demonstrated clear independent origin and absence of passing off, neutralising the claim before it reached formal proceedings.
vs
International Apparel Group
Opposition Proceedings
Outcome
Registration granted.
The Matter
Countered a formal opposition filed by an international apparel group against a Delhi-based MSME. The opposing party had substantial resources and a well-established international brand portfolio behind their claim.
What won it
The drafting strategy focused on distinctiveness and conceptual dissimilarity. A clear argument establishing independent identity, supported by evidence of continuous commercial use, carried the matter to registration.
Track Record
The numbers behind
the drafting.
18+
Years of Practice
Eighteen years of trademark prosecution, opposition work, and brand defence across industries.
1,500+
Filings Handled
Every one founder reviewed. Every specification drafted with deliberate strategy, not templates.
45
Classes Covered
Filing across all 45 trademark classes. Class strategy advised before every application.
130+
Countries Reachable
International filing via Madrid Protocol and vetted overseas counsel across key jurisdictions.
Why We Win
The drafting is
the difference.
Every win comes down to the same three things. Not strategy decks. Not committee meetings. The actual work.
01.
Evidence before arguments
Every counter-statement is built on documented prior use, commercial evidence, and factual chronology. Claims without proof do not hold at hearings. We build the evidence base first.
02.
Specification precision
Most oppositions succeed because the original specification was too broad or poorly drafted. We prevent this at filing. When others oppose our applications, the specification holds.
03.
Founder at every stage
No paralegal drafts the counter-statement. No associate appears at the hearing and reads from notes. The founder handles the matter, from first instruction to final order.
Case Wins
We have beaten the giants.
When India’s largest corporations have come knocking, our drafting has held the line. Here is a glimpse.
VS
National Retail Chain
Passing Off Action
Defended an independent retail brand against a passing off action brought by a national chain. Established independent origin, prior use, and clear absence of consumer confusion.
Outcome — Action withdrawn.
VS
Pharmaceutical Major
Trademark Opposition
Represented a regional pharmaceutical brand against opposition from a listed pharma company. Argued distinctiveness and independent meaning in the relevant market segment.
Outcome — Opposition dismissed.
VS
Global Luxury Brand
Well-Known Mark Claim
Countered a well-known mark claim filed by a global luxury brand against an Indian exporter in an entirely different product category. Demonstrated absence of dilution or association.
Outcome — Mark registered.
VS
D2C Competitor Brand
Infringement Response
Assisted a D2C food brand in responding to an infringement claim from a competitor over trade dress and packaging. Established independent creation and design documentation as evidence.
Outcome — No injunction granted.
Your brand next
Drafting that has beaten the giants.
Free brand search in 24 hours. Founder reviewed. No obligation, no sales pitch, no paralegal call. The same level of work that won these cases, applied to yours from day one.
Search Report
0
h
Consultation Fee
₹
0
Founder Reviewed
0
%
Free Brand Search
Protect your brand today.
Founder reviewed search report in 24 hours.